A prototype of a website can be any model or demonstration of what a website will be seen when you will live. It can be anything from a paper sketch to HTML prototype. However, when we talk about prototypes, we mean some kind of interactive prototype that allows users to navigate from one page to another and use features such as drop-down lists.
There are many ways to create an interactive prototype. We've seen PowerPoint, PDF documents, and even clickable prototypes in MS Word. However, there are a variety of specialized prototype tools on the market are specially designed to facilitate prototype.
Basically, a website prototype allows project stakeholders to see what the final product will look like early in the project lifecycle. There are many reasons to do this. To reach consensus inside and outside the scope, to generate support and even investment in projects, to test theories and ideas about website design and structure, and most importantly, to collect. User feedback. According to usability test. Website prototypes typically undergo several usability tests that are continually improved until the project team is confident that they can move on to the next stage of development.